MBA 6601, International Business

Unit II PowerPoint Presentation

Your company wants to put a ball-bearing factory in Africa. Your company predicts this is where the most growth will be in
the 21st century. Your assignment is to research a country on the African continent that you think would be the most
advantageous to your company in cultural, economic, regulatory, technological, and political environments. The PEST
model, or a similar model, is useful to apply here.

Your assignment is to point out and explain the facts or statistics that you think would make this country a good place to
build and staff your factory. Remember to keep the cultural, economic, regulatory, technological, and political
environments in mind. Your presentation must include at least two facts or statistics that relate to each environmental area
(cultural, economic, regulatory, technological, and political).

Additionally, apply Hofstede’s characteristics to your selected country as part of the cultural analysis.

Feel free to use the suggested readings as a starting point for your research on sources of data about different countries
in the world. You must use at least three authoritative sources, and you are required to use the CSU Online Library for at
least one of your sources. Pull a minimum of two facts or statistics from each source that you use.

Next, apply Hofstede’s characteristics to your selected country, and state if the characteristic is low, medium, or high in
each country. Also, explain why each country deserves that description. Given your descriptions, also explain which
country is most like the United States and which country is most unlike the U.S.

Some good examples of authoritative sources are provided below:

• The U.S. State Department http://www.state.gov/p/af/ci/index.htm
• The World Bank http://data.worldbank.org/country

The Political Science database features information on countries through the CIA World Factbook.
The Business Source Ultimate database has a “Country Report” that can be selected in the Publication Type area. These
reports by country can be 200-plus pages and are very in depth.

Your PowerPoint presentation should be a minimum of 10 slides, not counting the title slide or reference slide. Adhere to
APA Style when creating citations and references for this assignment.